McDonald’s to add 1 million calories in next 12 months
Posted On August 2, 2021
NEW YORK — McDonald’s plans to add an additional 1 million calorie-a-day menu items over the next 12 to 18 months, including fries, french fries, hamburgers, hot dogs and a range of other items, according to a company release.
The company plans to introduce more than 1,000 new items, including burgers, french fries, french macaroni and cheese, and chicken nuggets, this year, as part of a plan to add to its total calorie count to more than 300 million a year.
The plans are based on the company’s “Bacon Revolution” initiative, launched in October.
The Bacon Revolution is an effort to increase sales of the company�s popular bacon and chicken sandwich by 50 percent over the past year, to an average of $1.05 a pound, from $1 to $1, according a McDonald’s spokeswoman.
McDonald’s says its efforts are part of the firm�s �bacon revolution� goal to offer more choices and products at a lower price point. McDonald�s is the only fast-food restaurant chain to release its own nutritional data.
McDonalds says its calorie counts are based solely on the calories in a product.
McDonald says the calories are determined by the size and shape of the bun, and not the amount of fat or sugar added.
The bacon revolution began in November when the chain announced it would increase its menu items� calories from 300,000 to 350,000 a day.
The announcement came after the company said it would introduce a new bacon sandwich with 1,500 calories, as well as a new hot dog and fries.